the global home of jewelry and watches


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about us

a diverse brand portfolio

Amor Group is global player in high-quality jewelry
and watches in the entry and mid-range price segments. We offer you everything
you need for your success in the jewelry and watch market.
From product design to a professional distribution network,
and from global logistics to complete brand development including marketing.
Whether you are a licensor, a company setting up your own brand or
customer for one of our brands abroad, we offer you a complete portfolio of services for your success.

You too can benefit from it!

Welcome to the Amor Group

Hans Schmitt (CEO) and Andreas Klotz (CFO)


a diverse brand portfolio

As a global home for jewelry and watches, we offer an excellent brand portfolio. This includes our brands Amor, NOELANI, Sara & Kate as well as the licensed brands JOOP!, s.Oliver and Princess Lillifee.


All from a single source

The Amor Group offers you a unique, all-round service system, which ensures genuine sales opportunities and thus genuine success in the jewelry and watch market. Our full solution system covers all relevant steps and therefore ensures the best results. Perfectly coordinated. From a single experienced source.


more than

years of experience
> 0
points of sale
> 0


we value progress

Would you like to contribute your commitment, your specialist knowledge and your unique personality to an internationally operating, extremely motivated team? But are you especially passionate about jewelry? Then you’ve come to the right place, because jewelry is our passion.

The Amor Group was founded in 1978 and is one of the most successful, vertically integrated jewelry providers in all of Europe.


Our path to sustainability

At Amor Group, our commitment to sustainability drives us to engage every department in the collaborative development and achievement of sustainability goals, fostering a culture of continuous improvement.

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We are happy to hear from you!

If you have any questions, concerns or feedback, we are always there for you. Our dedicated team is at your disposal to address your concerns. Your satisfaction is our top priority.

Simply fill out the contact form and we will get back to you as soon as possible.

Thank you for placing your trust in us. We are here to help you!

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